Ava DuVernay adds "music video director" to her repertoire with "FAMILY FEUD" visual


I'll let you in on a secret: I didn't care for Jay-Z's 4:44 and I still don't like the song "Family Feud." BUT, Ava DuVernay 8-minute short film treatment of the song has me intrigued.

Her vision of a future of a United States led by co-presidents, one a Black man, one a Native woman and the constitution being re-written by a Black woman president and an all-woman cabinet was thrilling to watch and there are tons of callbacks to her previous and upcoming films through cameos from Omari Hardwick, Emyatzy Corenaldi, David Oyelowo, Mindy Kaling, and more.

And there are some classic DuVernay shots throughout, mainly the way she uses negative space, like the above shot. Watch the full video, now on YouTube: